Good Business
There are some people who think that morals and money like the proverbial oil and water don’t mix. They assume that, for business to earn, ethics must take a back seat or step out altogether. Yet, still SM Cinemas imposed in 2002 its policy “not to screen movies classified by the MTRCB [Movie and Television Review and Classification Board] as R-18 … to offer wholesome and family-oriented entertainment.” (Jeffrey O. Valisno, “SM’s no-R-18 movies rule: How a mall can change an industry,” Business World, ” January 29-30, 2010, http://www.bworldonline.com/) R-18 rated movies are for adults only. Cinemas that show such movies do not allow anyone below the age of 18 to watch it. SM’s policy includes trailers of R-18 movies. Business World added, “With the SM Group controlling a third of all the 647 cinema screens nationwide, the movie industry is invariably affected by its policies. More importantly, since SM contributes more than half of the total gross revenues of the entire cinema indust